| We address an important and meaningful community issue | Indicators drawn from research about the issue that shows the need |
| Quote highlighting the seriousness of the problem | |
| Anecdotes/ quotes from people that highlight the challenge / issue area | |
| Images that highlight the challenge/issue/success area | |
| We connect individuals to resources according to their needs | Illustrative example that shows this |
| Profile of individual who benefited from services /program | |
| We provide benefits that exceed those offered elsewhere | List of benefits of particular program/service/product |
| We reduce (taxpayer, public) costs to deliver the same or better outcomes | Example that illustrates the difference in the cost of your alternative relative to standard practice |
| Social Return on Investment or Cost Benefit Analysis | |
| We know that our message is being heard; We are influencing policy change | # of media coverage events, # of photos in paper |
| changes in rhetoric, position and actions of those you are targetting with your advocacy efforts | |
| We provide useful and relevant resources | # resources accessed on the website |
| # resources shared by users (via social media from website) | |
| List of top 5 search terms | |
| List of top 5 resources accessed | |
| We serve the needs of other programs within our organization and community | # Unique referrals to our website |
| Top 3 community referral websites | |
| We connect individuals with with programs and services according to their needs | Figure that shows connection points |
| Many people benefit from our services | # persons served (could be broken down by gender, age, other sub-groups, service received) |
| # persons that are served by multiple services | |
| We meet needs relative to service demand | Demand projection for program |
| $ (estimated) Investment needed to meet demand | |
| # services provided (overall, per person) | |
| # estimated cases (by area, by year) | |
| We reach people beyond the core service area | % increase clients/participants outside of area of operation |
| We attract people to our Website | # visits to website |
| # visits to specific sections of website | |
| We improve knowledge about a practice and/or issue | % cumulative average change in scores (test scores, self-reported, observed) |
| # people who complete workshop/course/training opportunity | |
| Individuals, households…(etc.) put into practice what they've learned | Quotes from participants that highlight achievements |
| Examples of Pledges and Actions undertaken | |
| Participants appreciate the program | % participants who recommend program |
| We influence the standard of practice | # cases where alternative replaced standard practice |
You may also be interested in the following DV tools, resources and blogs on the DV website:
